Jorge Hank Rhon

The importance of customer service in the casino industry

Jorge Hank Rhon knows providing quality customer service in the casino industry is very important.  People gambling in a casino, who may be losing lots of money, need to feel valued in order for them to continue to play at that casino. Casinos want their customers to develop brand loyalty and return to them over and over. How do they do that? With awesome customer service.

How is customer service important?

Every casino knows they cannot survive without making a guest’s time at their property as pleasant and worry-free as possible. Jim Kilby, a professor in hotel management at the University of Nevada Las Vegas says, “gaming companies are investing millions in service and technology to please every customer. As far as guest satisfaction, there are different standards depending on the playing level of the customer,” said Kilby.

For the biggest spending gamblers, commonly called whales, casinos will roll out the red carpet, provide free limo service, comp rooms, etc. But not every casino is able to attract players of that caliber and that suits them fine. They attract players who will remain loyal to their brand by using customer service and using guest service surveys.

Casinos can measure and analyze customer behavior through these guest surveys. The casinos are able to get feedback from these players which helps them create and maintain an environment that appeals to these guests. Casinos then invest heavily in creating guest satisfaction based on those surveys.

The typical survey shows the casino if they are meeting the needs of their guests, what improvements customers want to see and how it compares to the competition. But the most important question on the survey is usually whether the guest will return to the property in the future and why or why not. Focusing on customer satisfaction and needs is helping many smaller casinos attract and retain players.

Customer Service in Action

Casinos are heavily investing in training their employees to provide winning customer service. Casino employees are trained to greet regulars by name, always maintain eye contact, and smile while providing service. Also, casinos now send out emails to invite customer feedback or sometimes ask clients in person for their feedback on their customer service. In the gaming industry, customer service, listening to customer-input, and creating customer loyalty is very important. Clients in casinos don’t expect everything to be perfect but they do expect when they have a bad experience, that it will be fixed. Otherwise, the casino risks losing a consistent guest.

A Look at Where to Visit in Tijuana

Jorge Hank Rhon shares the best places to visit in Tijuana. Tijuana is located 20 miles south of San Diego, USA and is a thriving popular tourist site in Mexico. It has changed its image in recent years. Tijuana used to have a somewhat seedy reputation abroad. But today, it welcomes tourists to its beautiful beaches, it’s lively nightlife and an exciting cultural scene.

Where should you visit in Tijuana?

Tijuana is the largest city in Baja and is also Mexico’s most well-known city. Its skyline is one of the largest and best-known in Mexico. It is a city well known for its great restaurants, clubs and festivals as well as a thriving art scene. Where should you visit if you’ve never been to Tijuana before?

Jorge Hank Rhon says you should check out the cultural center, Centro Cultural Tijuana (CECUT). You will recognize it for its distinctive round building, nicknamed “The Ball” or La Bola. It holds an IMAX theater, an exhibit space and an auditorium. It holds many cultural events throughout the year that are worth checking out while visiting Tijuana. The building adjacent to it, the Museo de las Californias, holds a permanent exhibition that details the history of the region from prehistoric times to today.

The main street, called Revolution Avenue or La Revu, is the main tourist drag. But it also features a bunch of quality boutiques, restaurants and art galleries that sell quality handcrafts from around Mexico along with silver jewelry and all types of luxury goods. At night, Revolution Avenue is great for people watching, as people stroll the main avenue looking for fun.

What about a beach?

Tijuana has its own beaches if you want to enjoy a day at the beach. If you drive a half hour to Rosarito, you’ll find a small beach town with a quaint feel. It’s not quiet, as there are many tourists there especially during the summer, but it is a beautiful beach

What should I eat in Tijuana?

Tijuana has many street vendors, all with tasty treats to share. It also includes many fine restaurants. If you go the street vendor route, be sure to try some fish tacos. Tijuana is one of the best places to try them. There are many vendors selling tacos with pescado (fish) or camarón, (shrimp). The pescado or camarón are either fried or grilled and are topped with cabbage, Mexican crema, avocado, tomato sauce.

Tortas are another street vendor favorite. Tortas are a Mexican sandwich served on a soft roll and filled with meat, sauce, and toppings including crema, avocado, salsa, and lettuce. Unlike tacos, tortas are made with wheat, not native Mexican maiz or corn. Really, a torta can be filled with almost anything including Mexican crema.

The State of Mexican Tourism Post COVID-19

Jorge Hank Rhon says that due to the COVID-19 pandemic, tourism revenue in Mexico has decreased by more than 50 percent as of September 2020, based on a year-over-year comparison. The number of international tourists has also dropped by almost 60% in that same time period.

Mexico is the leading tourist destination in Latin America. Prior to the pandemic, it attracted millions of tourists a year. The tourists will return, but the pandemic has been a large economic hit for Mexico. 

In the years before the COVID-19 pandemic, tourism contributed more than 1.5 trillion Mexican pesos to Mexico’s gross domestic product (GDP), which equals about 80 billion U.S. dollars. Hotels and food service each accounted for more than 40% of Mexico’s tourism GDP.

During the height of the pandemic, tourists were unable to come and spend money in Mexico’s hotels and restaurants and were unable to enjoy the beaches, night life and all the culture that Mexico has to offer. There was not much air travel during the pandemic since most airlines suspended their flights.

Jorge Hank Rhon knows tourism and the money associated with it dropped close to zero in 2020. With no flights and tourists locked down across much of the world, people were unable to come to Mexico. He says the Mexican ministry of tourism does not expect conditions returning to “normal” before 2023. 

Are tourists beginning to come back?

In the past few months though, airlines have begun ramping up their flight schedules to offer flights to the most popular tourist areas in Mexico. Mexico does not currently require a negative COVID-19 test to gain entry. Some governments have upped their warnings to not travel to Mexico at this time, due to continued ongoing outbreaks of COVID-19.

If you are vaccinated, you should consider returning to Mexico if you feel comfortable traveling internationally. Mexico declared its tourism is reopened as of June 1, 2020 and the government of Mexico is welcoming tourists back. Americans are listening and visiting Mexico. The country appeals to Americans because of its proximity to the United States and because many countries are still closed to visitors.

Some parts of Mexico saw an increase in American arrivals at the end of 2020, when there was a 23% rise in the number of U.S. visitors to Cancun, Playa del Carmen, and Tulum.

According to the Mexican Embassy in the United States, Mexico has no need to quarantine for foreign visitors. They encourage people to respect social distancing measures and continue to wash their hands.

As the world begins to re-emerge post COVID-19, Mexico welcomes tourists to come and enjoy its people, beaches, culture, and foods.

Jorge Hank Rhon Provides Introduction to Sports Betting and Breaks Down Bankroll Management

Jorge Hank Rhon Grupo Caliente

Betting on horses or dogs is one of the most popular forms of gambling, says Jorge Hank Rohn from Grupo Caliente’s Mexican Sports Betting Company. Why? Because it is one of the most accessible gambling activities. Laws that cover this type of sports betting are often exempt in racetrack betting. However, if you have never been to the racetrack before, this can be intimidating. Knowing how to have fun at these races comes with knowledge on how to bet. The most common bets you make at a racetrack are called, “straight wagers.” However much you win will depend on how many bets you make. A simple example of the most used bets is:

The “Win Bet” is the most basic bet you can make. Place a bet on the horse/dog you think will win first place.

The “Place Bet” is a bet you place on a horse/dog you think will either win 1st or 2nd place in the race.

The “Show Bet” is a bet you place on the horse/dog you think will win 1st, 2nd, or 3rd, in the race.

These are the most common bets used. Knowing this information when attending one of these types of sports betting activities will make the experience much more enjoyable.

More experienced players will practice bankroll management. Bankroll management is an important aspect of being a successful sports bettor. What it does is ensures that you are protecting your bankroll over a long term, which is where winning sports bettors will eventually see profits. There are 3 easy steps to manage your bankroll.

  1. Determine the Size of Your Bankroll. How much money should you deposit into your “sportsbook?” It really depends on your financial situation and overall comfort level. Note: Never bet any money that you personally cannot afford to lose. Once you determine how much money you would be willing to lose, pick a number that reflects the amount of time you are eager to invest. If you are going to place bets around 3 to 5 times a year, then invest less money than if you are planning on making one bet a day or more. Select a number you are comfortable with and stay with it.
  • Choose a Unit Size. Once you set aside your bankroll amount, then you need to determine the percentage of your bankroll that you will wager on any one occasion. For beginners, keep the bets consistent. Choose a unit size between 1-5%. Conservative bettors select unit sizes between 1-2% of their bankroll per single bet, while the more aggressive bettors might consider betting 3% of their total bankroll. Now, if you are extremely confident, then you could increase the unit size to 4-5% of your total bankroll. However, it is recommended to stay somewhere between 1-3% of your bankroll.
  • Reevaluate Your Bankroll. In bettingthere are alwaysadjustments that need to be made if you are wining or losing.If you are losing, then you need to dial back on your unit size. When you cut back on your unit size it prevents you from losing more. When you are on a winning streak, keep your unit size at an even percentage that positions your risk leniency.

Losing is a part of sports betting  – no matter who you are. Having some knowledge of these rules will help assist you in making reasonable bets and enjoying the experience. It’s important to remember that fun is what it is all about says, Jorge Hank Rhon of Grupo Caliente.

Visibility is Crucial during Election Campaigns, says Political Veteran Jorge Hank Rhon

There’s little room for weakness in the political arena. Candidates for every level of office will have to fend off challengers who have more name recognition, money, resources, staff and news coverage. What these candidates don’t have more of is the will to win, according to Jorge Hank Rhon. Mr. Hank is both a much-loved businessman as well as a veteran of politics in Mexico. He is currently running for the governor’s seat in Baja California. This Mexican state that borders California is his stomping grounds and a place where he feels at home. For that reason, political pundits expect his recently-announced run to be a strong showing. It’s hardly Mr. Hank’s first foray into the spotlight, however. Below, we will explore some of his other efforts in the public eye to show that Jorge Hank Rhon has always been accessible to the people he yearns to represent in government.

Hitting the Polls

In this 2016 article from, we see Mr. Hank reflecting on voter turnout. This is a crucial consideration where the popular vote will play a large role in determining the winner of the election. Mr. Hank “regretted the little citizen participation, and mentioned that many polling stations have not been installed,” according to the article. A lack of polling stations can have a huge effect on voter turnout; sites that are too far away from populated areas will in turn reduce vote counts for all candidates. It should thus fall to local boards of elections to ensure that municipalities and voting districts are fully prepared for upcoming elections – long before this shortcoming becomes a detriment to the election itself.

Further, Mr. Hank told the news outlet that he has considered “paying the electorate to go to the polls, as occurs in other countries.” This would be a decision made by an electoral authority, not partisan campaign managers, and would thus be legal. There are existing examples of this approach, which would be transformative if it saw wide-spread use. A 2020 article from the Associated Press says the “New South Souls to the Polls Initiative is paying churches a $6 contribution ‘for each documented early vote’ to cover the expenses for outreach and transportation to help people vote early by absentee ballot.” This is a great addition to employers giving their workers time off to go to the polls. In any event, a full video of Mr. Hank talking about voting initiatives can be found at the link above.

Increasing Visibility

Notoriety can be crucial in elections. An electorate who knows your name and what you stand for is one who could support you at the polls. When he was mayor of Tijuana, Jorge Hank Rhon hit the road – literally. This 2016 article from tells us about Mr. Hank taking advantage of nice weather and going for a cruise in his “exclusive” luxury Maybach 57S that is valued at $350,000 (or 3 million pesos). Mr. Hank is an avid car collector and the design elements of this model, which comes from the same family as Mercedes, includes a number of “fine interior finishes” made to suit each individual order. Per the article, the trip in the car — which was a gift from his brother — spanned about 20 kilometers along Federal Highway No.1 Tijuana-Mexicali. You’ve surely seen politicians waving from convertibles during local parades; the same concept was in action here.

A Promising Future

As previously mentioned, Jorge Hank Rhon has thrown his hat in the ring to become Baja California’s governor. Mr. Hank is no stranger to politics and what it takes to win the office. Be sure to visit this website often for additional updates in his campaign!